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BRP Strives to Make Boating and Powersports More Welcoming

For International Women’s Day this year, BRP is opening the conversation about women’s place in powersports by featuring the stories of its incredible…

By PSX Ascend Editorial TeamPublished Updated 1 minute read
  • boating
  • brp
  • Powersports
  • women

For International Women’s Day this year, BRP is opening the conversation about women’s place in powersports by featuring the stories of its incredible trailblazers. A pioneer in making the industry more welcoming, BRP is again looking to unite its ambassadors, community of riders and employees to create momentum for global change through its “Get in the Driver’s Seat” initiative.

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The PSX Ascend Editorial Team covers connected dealership operations, CRM workflows, inventory intelligence, marketing automation, and powersports website performance.

This industry news brief was shared on the PSX Ascend blog in 2023. It summarises reporting by Motorcycle & Powersports News; the full story, and any later corrections, belong to the original publisher.

Last reviewed and materially updated .

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