Customer-centric AI for powersports retail

Clear information practices

Privacy, explained in plain language.

This policy describes the information PSX Ascend may collect through its website, how that information may be used, and the choices available to website visitors.

Privacy overviewPSX Ascend website
Policy purposeTransparency around website information.

Understand collection, use, cookies, service providers, security, choices, and contact paths.

01InformationWhat may be collected
02PurposeHow it may be used
03ChoiceControls available to you
Policy scopeInformation collected through this website
01Purpose limitedInformation is used for website, service, communication, and business purposes.
02Service supportedTrusted providers may support hosting, analytics, and operations.
03Choices availableBrowser settings and contact options help visitors manage preferences.
01

Information we collect

PSX Ascend may collect information that you choose to provide when you register, request information, respond to a survey or communication, submit a form, or use another website feature.

Depending on the interaction, this information may include your name, email address, mailing address, telephone number, dealership or company information, website address, professional role, and other details you submit. You may also browse parts of the website without directly identifying yourself.

The website and its service providers may automatically receive technical or usage information such as browser type, device information, pages visited, referring pages, approximate location derived from an IP address, and interactions with website features.

02

How we use information

Information collected through the website may be used to:

  • Personalize and improve the website experience and content.
  • Respond to demo requests, questions, customer-support needs, and other communications.
  • Provide information about PSX Ascend products, services, or offers when appropriate.
  • Operate, maintain, measure, secure, and improve the website and related services.
  • Process a requested transaction or service when applicable.
  • Comply with legal obligations and protect the rights, property, or safety of PSX Ascend and others.
03

Cookies and analytics

PSX Ascend and its service providers may use cookies and similar technologies to recognize a browser, remember preferences, understand website traffic and interaction, support website functions, and improve future experiences.

You can usually configure your browser to warn you when cookies are sent or to block some or all cookies. Browser controls vary, and limiting cookies may affect the availability or operation of certain website features.

About analytics

Third-party tools may help PSX Ascend understand website visits and improve service quality. Their handling of information may also be governed by their own terms and privacy policies.

To understand how the website is used and improve it, we use Microsoft Clarity. Clarity records how visitors interact with pages, such as clicks, scrolling and page views, as usage reports, heatmaps and session replays, and uses cookies to recognize repeat visits. It is provided by Microsoft, whose handling of this information is described in the Microsoft Privacy Statement.

04

Disclosure and service providers

PSX Ascend does not disclose personally identifiable information to unaffiliated outside parties except as described in this policy, with advance notice, or as otherwise permitted or required by law.

Information may be shared with hosting providers and other parties that help operate the website, conduct business, analyze website activity, or service visitors, subject to appropriate confidentiality or data-protection obligations.

Information may also be released when PSX Ascend reasonably believes disclosure is appropriate to comply with law, enforce website policies, respond to lawful requests, or protect rights, property, or safety. Aggregated or non-identifying information may be used or shared for analytics, marketing, advertising, or other legitimate business purposes.

05

Information security

PSX Ascend uses administrative, technical, and organizational safeguards intended to protect personal information, including access controls and secure transmission where appropriate.

No website, network, storage system, or method of transmission can be guaranteed to be completely secure. Visitors should use care when deciding what information to send online.

06

Your choices

You may adjust cookie behavior through your browser settings. You may also contact PSX Ascend to ask a question about information submitted through the website or to update communication preferences.

Where a marketing message provides an unsubscribe method, you may use that method to change future promotional-email preferences. Service or transactional communications may still be sent when necessary.

08

Policy changes and scope

If PSX Ascend changes this privacy policy, the revised policy will be posted on this page. Visitors should review this page periodically for updates.

This online privacy policy applies to information collected through the PSX Ascend website. By continuing to use the website, you acknowledge this policy and the practices it describes.

09

Accessibility

PSX Ascend is committed to making its digital communications, including its website, more accessible to people with disabilities. The website is reviewed and improved over time, and visitors are encouraged to report any barrier they encounter.

Read the website accessibility approach
10

Questions and feedback

PSX Ascend welcomes questions, comments, and concerns about this privacy policy or other website issues.

Privacy and website questionsContact the PSX Ascend team

Use the contact page and include enough information for the appropriate team to respond.

Contact PSX Ascend

A living policy

Questions should have a clear path to people.

If something in this policy is unclear, or if you want to discuss information submitted through the website, contact PSX Ascend directly.

Ask a privacy question