Blogs
What’s new in Powersports technology, Dealer success stories, thought leadership, and more.
I Bought a Beginner Motorcycle Across State Lines
Have you ever planned something really, really dumb? Something you knew was a bad idea as soon as it hit your brain, but you followed through until it was too late to turn back? Have you listened to every bit of advice on a topic, then come up with a plan that flew in the ...
Read More → Polestar’s Batteries Will Power Electric Boats That Hover Above the Water
The technology that's changing cars will, in time, change boats - you know, the cars of the sea. Polestar, a Swedish maker of electric vehicles, has entered a partnership with Candela, a Swedish maker of electric boats, to supply its battery technology to seafaring travelers.
Read More → Digital Marketing Gets Agile
There are times when getting agile is the only option. The pandemic pivot is an obvious example. But there are equally intense, albeit less dramatic, examples of forced agility happening throughout organizations every day. In my case, it was when our digital marketing organization was tasked with rebranding our global website in less than six ...
Read More → Koenigsegg’s Newest Megacar Is a Restomod of the Very First Koenigsegg
It's hard to believe, but the very first Koenigsegg, the CC8S, is now 20 years old. Launched in 2002, the CC8S became a darling of Top Gear, and put Christian von Koenigsegg's rigorously unconventional supercar company on the map. This year, Christian von Koenigsegg turns 50, and to celebrate, he's launched a new version of the ...
Read More → Dodge will retire Charger and Challenger, its muscle car mainstays
Dodge will stop making gas-powered Chargers and Challengers next year, ending an era for a brand that helped define the muscle car, as it and other carmakers shift toward more climate-friendly offerings.
Read More → EV tax credit restrictions could reshape automakers’ supply chains, battery strategies
The revamped EV tax credit adds increasingly stringent rules on where battery critical minerals are extracted and processed, and where battery components are made or assembled for vehicles to be eligible.
Read More → Closing the Gap Between Digital Marketing Spending and Performance
Marketers know that digital marketing represents the future of their business. That's why, according to the February 2022 edition of The CMO Survey, they're happy to allocate 57% of their budgets to digital marketing activities and are planning to increase spending by another 16% in 2023.
Read More → ELECTRIFYING NEWS FROM GM/VOLCON
After a wildly successful pre-order period on July 1, Volcon has announced its new Stag is powering ahead via General Motors powerplants. Although the Stag hasn't exactly been the best kept secret, the connection with GM definitely was. In addition to battery cell modules, the Stag (and the still under wraps "Project X" vehicle) will use a number ...
Read More → Vance & Hines Expands New PCX Lineup
Vance & Hines, which recently announced its innovative new Power Chamber Exhaust (PCX) technology, is now adding two new two-into-one exhaust systems to its product line. The introduction includes the return of the ultra-popular Pro Pipe two-into-one exhaust system and a system inspired by the one used on the company's King of the Baggers racers, ...
Read More → 2024 Meyers Manx 2.0 Electric: The Original Dune Buggy, Remastered
It's finally happening: The iconic Meyers Manx is being reborn for a third time, now as a pure electric vehicle. No, it's not the ID Buggy concept Volkswagen cruelly teased us with a few years ago before crushing our dreams, it's an all-new model from the original outfit. Meet the Meyers Manx 2.0 Electric.
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