CXMAi – PSX Ascend

Marketing is the first touchpoint in the customer journey. Therefore, it makes sense that it plays an integral role in helping to define the sales process. The sale starts with the first contact and that impression is one that can make all the difference in your success. Every customer has a different need or expectation.

Redefining the Sales Process: How Marketing Can Help

Marketing is the first touchpoint in the customer journey. Therefore, it makes sense that it plays an integral role in helping to define the sales process. The sale starts with the first contact and that impression is one that can make all the difference in your success. Every customer has a different need or expectation.

Google Hits a Record High in Zero-Click Searches

A report by Rand Fishkin reveals zero-click searches on Google has been growing steadily over the last three years, based on data provided by Jumpshot. What does this mean to you?

Google Says: Utilize Mobile as a Power Tool in Idle Moments

People are empowered by mobile as it becomes indispensable in boosting productivity. Train your salespeople to use it – and customers will appreciate it!

Ai in Business: 4 (plus) benefits of Artificial Intelligence

With so much buzz surrounding Ai, it seems like it’s the wonderful tech solution to giving business leaders a competitive edge. But how many real benefits of Ai can you list? Here are just a few of the most important benefits that Ai brings for business.